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Admiral Hotel Gets A Make-Over
Business World
Dec 02, 2011

During its heyday, the Admiral Hotel along Roxas Boulevard in Manila had the city’s crème de la crème gathering at its grand ballroom to attend lavish birthday parties, wedding receptions and other festivities filled with class and opulence.

Named after the 19th century American Admiral George Dewey, the hotel is one of the most distinguished landmarks of the city. Heads of state, local and foreign dignitaries as well as royalty were among the influential names registered in its guest books.

During the pre-World War II period, the nation’s capital was abuzz with big business and this is the place where all the members of the high society converge. Manila’s landscape was dotted with European-inspired structures highlighted by baroque architecture and lavish interiors, making the city truly a gem not only in the country but in Asia as well. But as history unfolded, everything underwent a lot of changes. After the war, one mighty structure underwent a lot of changes. After the war, one mighty structure stood the test of time – the famed Admiral Hotel.

The hotel was built directly facing the scenic Manila Bay and its famed golden sunset, unlike other portions of Roxas Boulevard that face reclaimed land.

Admiral Hotel served Manila’s discriminating elite until it ceased operations in the late 1990’s.

Now, listed property developer Anchor Land Holdings, Inc. has announced plans to redevelop Admiral Hotel into a luxury boutique hotel scheduled to open by 2015.

Elizabeth L. Ventura, Anchor Land president, said the company plans to transform the Admiral Hotel into a European-inspired boutique hotel, after acquiring the property from the prominent Lopez-Araneta clan of IloIlo in 2009.

“The new Admiral Hotel will feature white-gloved service, and six-star hotel amenities, “Ms. Ventura told reporters last Monday. “We [at Anchor Land] intend to restore the glory and grandeur of the iconic building, while at the same time, preserving its rich national heritage,” she added.

Through the expertise of Fairwood Consultants Pte. Ltd., and Singapore-based Jane Yeo Design Consultants Pte. Ltd., the new hotel will feature European-inspired architecture and interior design.

To achieve overall look contemporary luxury, Ms. Ventura said the hotel will have ornate chandeliers, cove ceilings, moldings, ambient lighting and multi-toned granite flooring in its lobby and hallways as well as a magnificent spiral staircase.

The proposal European-inspired boutique hotel will carry on the legacy of impeccable  white-gloved service, the hallmark of the hotel’s former general manager Maria Victoria “Marivic” Araneta-Concepcion,” Ms. Ventura explained.

Since the Admiral Hotel only has eight floors that can accommodate about 150 guests at a time, Ms. Ventura said Anchor Land has decided to develop a 53-storey upscale residential condominium building behind hotel.

Called Admiral Baysuites, the luxury condominium offers units with spacious balconies that provide stunning views of Manila Bay.

The Admiral Baysuites will thus be able to accommodate all those who are privileged enough to call the Admiral Hotel their home by offering all the exclusive services of the hotel right in the comforts of their condominium suites,” Ms. Ventura said.

Following the “club in a condo” concept of modern living, Ms. Ventura said future occupants of Admiral Baysuites can expect to enjoy six-star amenities like a 25-meter lap pool with children’s pool, game room, Wii room, poker and mahjong rooms, cigar room, music and KTV rooms, and a Wi-Fi lounge.

Among the unique features of the Admiral Baysuites are its large condominium units, which measure as much as 1,000 square meters per unit.

“While a 1,000-square meter condominium unit is practically unheard of in the Philippines, let alone one that has its own swimming pool, Anchor Land believes that such an ultra exclusive market exists – and just wanting to be tapped,” the company official said.

True enough, interest in the Admiral Baysuites and the coming rebirth of the Admiral Hotel has created such a buzz in the elite circle of Metro Manila that the three 1,000-square meter units have already been sold out.

“With a more contemporary appeal, Anchor Land will revive the magnificent era of Admiral Hotel as it reopens as Admiral Baysuites – a six star boutique hotel and luxury and residential condominium that offers amenities and services like no other to both its discriminating guests and residents,” Ms. Ventura said.

Admiral Hotel and Admiral Baysuites is located at 2138 Roxas Boulevard, Manila.

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